Head of Communications and Marketing
10 hours ago
Join the Police Federation of England and Wales as we seek a highly skilled and experienced Head of Communications and Marketing to lead our integrated communications and marketing function.
About the RoleThe Head of Communications and Marketing will be responsible for developing and implementing a multi-channel communications and marketing strategy to support the priorities and objectives of the CEO and the National Board. This includes a strategy to proactively widen reach, and engagement amongst members, and protect and enhance the Federation's reputation with external stakeholders.
Key Responsibilities- Lead the implementation of a multi-channel communications and marketing strategy to support the priorities and objectives of the CEO and the National Board.
- Leadership and direction of operational teams responsible for marketing, sponsorship, events, design, media relations, digital and social media, and internal comms.
- Devising campaigns including the coordination of content, messaging, digital and social media activation through to measurement and evaluation.
- Management and coordination of PFEW events including Conference, Bravery awards, seminars, and webinars.
- Ensuring the team is developing and maintaining relationships with key media.
- Overseeing the process of design, production and distribution of content designed to engage target audiences including publications, digital and social media, and marketing collateral.
- Experienced communications and marketing professional, with solid leadership experience within the public, private or charitable sectors.
- Proven ability to think strategically, lead teams, influence others and advise senior leaders.
- Demonstrable track record in brand building, reputation management of an organisation with complex issues and multiple stakeholders in a fast-paced environment.
- Direct practical experience of managing staff and budgets, being prepared to plan out annually in advance, presenting and arguing their recommendations and re-prioritising if budgets not approved.
- Experience of managing agencies, consultants and external stakeholders as required.
We offer multiple benefits to our HQ employees including: flexible working, hybrid working, competitive salary, private healthcare, enhanced pension contribution, enhanced leave, employee assistance program, life assurance onsite free lunches and refreshments, free onsite gym, free onsite parking, 26 days holiday (increasing with length of service), mental health clinics, support for continuous professional development, employee discounts and more....
Interview Process- Telephone Interview with Talent & Reward Manager
- First interview with Interim Head of Communications and Chief of Staff
- Final Interview with Member Relations Director and Chief Executive Officer
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