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Public Relations Specialist

2 months ago

London, Greater London, United Kingdom Amazon UK Services Ltd. Full time

About the Role:

Amazon UK Services Ltd. is seeking a highly skilled and experienced Public Relations Specialist to join our team. As a key member of the Selling Partner Services (SPS) Communications team, you will be responsible for leading communications and PR support throughout the EU for customer trust-related topics.

Key Responsibilities:

  1. Develop and Execute PR Strategies: Lead the development and execution of PR strategies and plans to support customer trust narratives, including proactive storytelling and reactive issue management.
  2. Provide Counsel and Guidance: Provide counsel and guidance to executives and cross-functional teams on PR strategies, approaches, and messaging to ensure alignment with business objectives.
  3. Manage Reactive Issues: Collaborate with counterparts to manage reactive customer trust-related issues, including advising on key messaging and developing effective communication plans.
  4. Write and Evolve Messaging: Write and evolve messaging and talking points for press interviews, press inquiries, FAQs, and the overall customer trust narrative.
  5. Build and Execute PR Plans: Build, guide, and execute PR plans, including communicating plans internally and securing leadership approvals.
  6. Drive Owned Content: Drive and/or review owned content such as blogs and social media posts to ensure consistency with PR strategies and messaging.
  7. Develop and Manage Relationships: Develop and manage relationships with a range of top-tier media contacts to secure coverage and build credibility for Amazon UK Services Ltd.
  8. Manage Complex Communications Challenges: Successfully manage complex, fast-moving, and unexpected communications challenges, both proactively and reactively.
  9. Manage Agency Partnerships: Help manage a third-party agency to support PR activities and ensure effective collaboration.
  10. Represent Amazon: Willingness to represent Amazon UK Services Ltd. as a spokesperson to external stakeholders.
  11. Excellent Communication Skills: Excellent written and oral communication skills to effectively communicate with various stakeholders, including executives, media, and customers.