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Digital Transformation Specialist
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The Digital Consultant will play a key role in driving the growth and success of Tribal Tech - The Digital, Data & AI Specialists. We are seeking a highly skilled and experienced professional to lead our SEM and affiliate marketing channels.
Key Responsibilities- Channel Management: Develop and execute strategies to optimize our SEM activity and targets, including planning, forecasting, and reporting.
- Team Collaboration: Work closely with the marketing team to deliver impactful omnichannel marketing campaigns with attributable ROI.
- CX Improvement: Collaborate with the Marketing and Product teams to test, learn, and improve the customer experience and conversion rate of SEM visitors.
- 3-5 years of experience in performance marketing, preferably in a regulated industry or working agency-side with clients in regulated industries.
- Extensive experience with Google Ads and paid marketing tools.
- Demonstrated track record of managing to a marketing budget.
- Strong analytical skills, including experience with data manipulation, reporting, and attribution models.
- Experience with Supermetrics, Looker, Tableau, or other BI tools.
- Desirable: experience in managing agencies and knowledge of other paid media channels.
- Private Medical Insurance & Medical Cash Plan
- Enhanced Parental Leave
- Life Insurance
- 25 days holiday (increasing with tenure), plus bank holidays
- Learning & Development budget
