Digital Marketing Director

4 weeks ago


Brynmawr, Blaenau Gwent, United Kingdom Bryn Mawr College Full time
Director of Marketing

Reporting to the Executive Director, the Director of Marketing will lead a department responsible for driving ticket revenue growth and promoting the Pennsylvania Ballet's brand. The Director will manage a team of digital marketing and promotions, public relations and communications, and web designer marketing, audience engagement and patron services staff, with a focus on sustainability and return on investment.

Priorities and Responsibilities
  1. Develop a deep understanding of the organization's history, culture, and current and prospective audiences.
  2. Provide leadership to the Marketing Department, including hiring, day-to-day management, and motivation of marketing staff and contractors.
  3. Manage all day-to-day marketing, sales, research, and evaluation activities, including administration of the ticket department and relationships with current and prospective ticketing outlets.
  4. Implement data-driven programs to increase earned revenue through increased attendance, new ticket sales, and improved customer loyalty.
  5. Develop and manage the marketing department budget, ensuring adherence to financial guidelines.
  6. Collaborate with the Board's Marketing Co-Chair to update the Marketing Plan and advance the Artistic Director's artistic vision.
  7. Bring sophisticated marketing and branding experience, with a track record of conceiving and implementing successful, innovative marketing strategies.
  8. Hold a Bachelor's degree in business, marketing and sales, the performing arts, or related disciplines.


  • Brynmawr, Blaenau Gwent, United Kingdom Bryn Mawr College Full time

    Director of MarketingReporting to the Executive Director, the Director of Marketing will lead a department responsible for driving ticket revenue growth and promoting the Pennsylvania Ballet's brand. The Director will manage a team of digital marketing and promotions, public relations and communications, and web designer marketing, audience engagement and...


  • Brynmawr, Blaenau Gwent, United Kingdom Bryn Mawr College Full time

    Director of MarketingReporting to the Executive Director, the Director of Marketing will lead a department responsible for driving ticket revenue growth and promoting the Pennsylvania Ballet's brand. The Director will manage a team of digital marketing and promotions, public relations and communications, and web designer marketing, audience engagement and...


  • Brynmawr, Blaenau Gwent, United Kingdom Bryn Mawr College Full time

    Director of MarketingReporting to the Executive Director, the Director of Marketing will lead a department responsible for driving ticket revenue and promoting the Pennsylvania Ballet's brand. The Director will manage a team of digital marketing and promotions, public relations and communications, and web designer marketing staff, as well as contractors and...


  • Brynmawr, Blaenau Gwent, United Kingdom Bryn Mawr College Full time

    Director of MarketingReporting to the Executive Director, the Director of Marketing will lead a department responsible for driving ticket revenue and promoting the Pennsylvania Ballet's brand. The Director will manage a team of digital marketing and promotions, public relations and communications, and web designer marketing staff, as well as contractors and...

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