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Brand Marketing Specialist

3 months ago

Stirling, Stirling, United Kingdom Robertson Group Full time

Position Overview

At Robertson Group, we believe in transforming visions into reality. As a Brand Marketing Specialist, you will play a pivotal role in shaping our brand identity and engaging with our customers.

Role Location

This position is based in a dynamic environment where creativity meets strategy.

About Us

At Robertson Group, we prioritize our customers, understanding their needs and creating solutions that resonate with their lifestyles. As a Brand Marketing Specialist, you will join a dedicated team committed to making a positive impact in our communities and promoting sustainable practices.

Key Responsibilities

  • Enhance the visibility of the Robertson brand through effective management of our online presence, including website maintenance and digital marketing strategies.
  • Foster collaborative relationships with colleagues across various departments, particularly within the sales and marketing teams, to ensure cohesive brand messaging.
  • Prepare and present comprehensive marketing reports for internal meetings to track progress and inform strategy.
  • Continuously update and optimize our digital platforms, ensuring our brand remains competitive and relevant in the market.
  • Analyze competitor strategies and industry trends to identify opportunities for innovation and improvement.

Ideal Candidate Profile

You may already have experience in brand development or be eager to take on a new challenge that allows you to bring fresh ideas to life. Strong organizational and planning skills are essential, along with the ability to measure the effectiveness of our communications through clear metrics. Above all, we seek a collaborative team player with a creative mindset who is passionate about making a difference.

What We Offer

At Robertson Group, our core values guide our operations and define our culture. We are committed to:

  • Listening to our stakeholders to foster positive relationships.
  • Maintaining professionalism in all our interactions.
  • Taking responsibility for our actions and their impact.
  • Embracing challenges as opportunities for growth.
  • Working as one cohesive team, valuing each member's contributions.

In return for your contributions, we provide a comprehensive benefits package, including generous annual leave, a robust pension plan, and life assurance. Additional perks include a Cycle to Work Scheme, discounts at major retailers, and health and wellbeing support for you and your family.

We also promote a flexible working policy, allowing many employees to enjoy a hybrid work model. Our commitment to diversity and inclusion ensures that everyone feels welcome and valued at Robertson Group. We encourage applications from individuals of all backgrounds and experiences.