Product Marketing Strategist
1 week ago
Product Marketing Manager
**About the Role**
Live - Digital and Marketing Recruitment is seeking a seasoned Product Marketing Manager to drive growth for our data and analytics product suite. As a key member of our team, you will be responsible for leading generation and developing go-to-market strategies to drive new business and growth.
**Key Responsibilities**
* Gain a deep understanding of our target markets, industries, and competitor products through market, customer, and competitive analysis
* Develop and execute go-to-market strategies to drive new business and growth for our aviation data and analytics products
* Meet lead generation targets for our aviation data and analytics products, including IBA Insight, IBA Airlines, and IBA NetZero
* Collaborate closely with Sales and Customer Success teams to ensure they are well-supported with content and aligned with customer feedback
**Requirements**
* Bachelor's degree in Business, Marketing, Communications, or a related field
* B2B marketing experience with SaaS products
* Demonstrated ability to collaborate with product, sales, and marketing teams to drive product growth
* Strong digital proficiency, including CMS, WordPress, Google Analytics, LinkedIn, Pardot, and Salesforce
* Highly collaborative with strong communication and stakeholder management abilities
**What We Offer**
* A dynamic and supportive work environment
* Opportunities for professional growth and development
* A competitive salary and benefits package
**How to Apply**
If you are a motivated and results-driven Product Marketing Manager looking for a new challenge, please submit your application.
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