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Digital Content Creator

2 months ago

Edinburgh, Edinburgh, United Kingdom Huckleberry Full time
About Huckleberry

Huckleberry is a dynamic team of hotel marketing experts dedicated to crafting compelling digital strategies that elevate luxury brands. Our mission is to inspire wanderlust and drive bookings for our clients, all while fostering a collaborative environment that encourages growth and innovation.

About The Role

As our Digital Content Creator, you'll be the artist bringing luxury hotels and dreamy destinations to life. From capturing stunning visuals to crafting clever captions, you'll be the heartbeat of our creative endeavours. Get ready to explore Scotland's most breathtaking spots while showcasing your creative flair.

Key Responsibilities
  • Master of Visual Storytelling: Create eye-catching content that resonates with our audience, elevating client properties from good to WOW with your expert eye for lighting, composition, and mood.
  • Creative Wordsmith: Write short, punchy, on-brand copy that encourages engagement and interaction, collaborating with the Social Media Specialist to ensure your copy is creative and optimised for performance.
  • On-the-Ground Content Guru: Travel to client properties across the UK, capturing everything from stunning sunsets to gourmet dinners, and plan and execute on-location shoots, working closely with the Head of Creative to bring each vision to life.
  • Collaborate & Conquer: Team up with the Head of Creative to brainstorm and craft vibrant campaigns, and partner with the Social Media Specialist to use data insights for improving content performance.
  • Trendsetter & Innovator: Stay ahead of the curve by monitoring the latest social media and content trends, and experiment with different content formats to push boundaries.
Requirements
  • Proven experience as a content creator, ideally in the hospitality or luxury brand sector.
  • Strong portfolio showcasing photography, videography, social media, and written content.
  • Proficiency in Adobe Creative Suite and other editing tools.
  • Excellent writing and communication skills with a flair for engaging storytelling.
  • Excellent analytical and critical thinking skills, with the ability to derive insights from data.
Personal Attributes
  • Creative thinker with a passion for storytelling and visual arts.
  • Strong organisational skills with the ability to manage multiple projects simultaneously.
  • Team player with excellent interpersonal skills and a collaborative spirit.