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Freelance Public Relations Specialist

2 months ago

London, Greater London, United Kingdom The Elegant Initiative Full time
Job Description

As a Freelance PR Specialist with The Elegant Initiative, you will be responsible for developing and implementing public relations strategies to enhance the reputation and public image of our clients.

Key Responsibilities:
  • Strategic PR Planning: Develop and execute PR strategies that align with the client's goals and target audience.
  • Content Creation: Collaborate on creating engaging, newsworthy content that can be shared across multiple channels.
  • Brand Management: Monitor public perceptions of the client, manage crises, and maintain a positive brand image.
  • Media Monitoring: Reputation Management: Respond to public inquiries, negative press, and online comments, ensuring proper handling of sensitive issues.

Requirements:

  • Proven experience in PR, journalism, or communications (preferably as a freelancer).
  • Strong writing and editing skills, particularly in press release creation.
  • Ability to manage multiple clients and projects simultaneously.
  • Familiarity with digital PR strategies, including SEO, social media, and online reputation management.
  • Familiarity with media monitoring tools and PR software.