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Digital Marketing Professional

2 months ago


Potters Bar, Hertfordshire, United Kingdom Reed Full time
About the Role

We are seeking a highly skilled Digital Marketing Specialist to join our team at Reed. As a key member of our marketing department, you will be responsible for developing and executing compelling digital marketing campaigns that drive measurable results.

Key Responsibilities
  • Develop and Implement Digital Marketing Strategies: Plan, implement, and monitor digital marketing campaigns across various channels, including search engine marketing (SEM), search engine optimization (SEO), and email marketing.
  • Lead Conversion Analytics and A/B Testing: Conduct analysis and testing to optimize campaign performance and enhance user experience.
  • Ensure Brand Consistency: Ensure brand consistency across all digital platforms, including the website, app, and marketing materials.
  • Report on Key Performance Metrics: Report on key performance metrics, focusing on customer acquisition cost, customer lifetime value, and return on investment.
Requirements
  • 4+ Years of Experience in Marketing: Proven track record of successful digital marketing campaigns.
  • Proficiency in CRM Platforms: Proficiency with CRM platforms, particularly HubSpot and Braze.
  • Excellent Analytical Abilities: Strong analytical abilities to measure and optimize marketing performance.
  • Proficient with Design Tools: Proficient with design tools such as Canva and Figma.
  • Strong Academic Background: Strong academic background with an understanding of UX principles and brand consistency.
What We Offer

We offer a competitive salary of up to £33,000 with a 10% bonus, dependent on performance and experience. Our stunning offices provide an excellent working environment with excellent transportation links.