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Content Engagement Specialist

2 months ago

Cardiff, Cardiff, United Kingdom Reach PLC Full time

Company Overview

We are seeking a Content Engagement Specialist to become a vital member of our team at Reach PLC, one of the leading digital media organizations in the UK. In this pivotal position, you will play an essential role in enhancing our content strategy, reputation, and overall success by collaborating closely with journalists and editorial teams to create, publish, and promote exceptional content daily.

This is an exhilarating opportunity at the core of the largest digital news platform in Wales. You will champion quality across our website, social media channels, newsletters, and community interactions. Your insights will guide our performance against key metrics.

We are eager to welcome innovative ideas and diverse perspectives from individuals with varied backgrounds. We encourage you to share the narratives you find significant from our diverse communities to help us broaden our content offerings.

About Us

At Reach PLC, you may not recognize our name, but our brands are likely familiar to you. We are the home of some of the UK and Ireland's most renowned digital platforms, magazines, and newspapers. From the Mirror and Daily Express to regional titles like the Liverpool Echo and BirminghamLive, our stories and the people behind them are as diverse as our audience. We believe in the power of storytelling to connect people and foster understanding.

With a monthly readership of 47 million, Reach is the largest commercial publisher in the UK. Here, you will not only feel understood but also gain a deeper understanding of others.

We are open to flexible working arrangements and strive to accommodate requests whenever feasible.

Job Responsibilities

What will your role entail?

As part of the editorial team, you will identify and narrate stories and videos that resonate with a broad audience, focusing on topics that matter to local communities. You will possess a comprehensive understanding of audience engagement and how it informs content strategy, utilizing social media platforms to create compelling posts.

You will oversee the effective distribution of newsletters, optimizing engagement rates and fostering community growth on platforms that align with our key performance indicators.

You will promote best practices among journalists regarding audience engagement: nurturing communities, participating in discussions, being accessible to readers, and leading innovative storytelling efforts across our digital platforms.

Candidate Profile

Who are we looking for?

We seek an accomplished journalist with an NCTJ or equivalent qualification and a solid understanding of media law. You should have a keen awareness of audience dynamics and how they influence content decisions. This senior position offers the opportunity to lead within the newsroom, innovate in storytelling, and inspire similar practices in your colleagues.

You will engage with breaking news that holds significant relevance for our audiences. We are looking for journalists who are inquisitive about their surroundings, eager to address the questions our readers have, and who actively listen to conversations to identify how they can contribute. You will strive to deliver stories that encourage repeat visits to our platform.

What We Offer

We provide a competitive salary and a comprehensive benefits package, including:

  • Retirement Savings - Join our pension scheme with matched contributions up to 6%
  • Annual Leave - 25 days of holiday per year, with additional days accrued after three, five, and ten years of service
  • Community Support Day - An extra day off each year to support a cause you care about
  • Enhanced Family Leave - Including maternity, paternity, and adoption leave, available after just six months of employment
  • Health Cash Plan - A free plan to claim back expenses for various medical needs
  • Inclusive Environment - As one of the UK’s top 50 Inclusive Employers, we invite everyone to participate in our events and initiatives that celebrate diversity
  • Wellbeing Resources - Access to a 24/7 employee assistance program for you and your family
  • Career Development - Support from your manager and access to various learning and development programs
  • Gender Diversity Commitment - We are a member of the 30% Club, promoting gender diversity at senior levels

At Reach PLC, we believe that diversity enriches our organization, our customers, and our communities. We are committed to being an inclusive employer and encourage applications from all qualified individuals, regardless of background, circumstances, age, disability, gender identity, ethnicity, religion, or sexual orientation.