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Digital Marketing Lead
2 months ago
We are seeking a highly skilled Digital Marketing Lead to join our team at Eucalyptus. As a key member of our marketing team, you will be responsible for developing and executing our digital marketing strategy, driving business growth, and improving customer engagement.
Key Responsibilities- Manage and optimize paid media campaigns across multiple channels, including Facebook, Google Search, YouTube, and TikTok.
- Collaborate with our creative team to develop high-performing ad creative and messaging.
- Establish a test-measure-learn feedback loop to drive continuous ad improvement.
- Maintain a weekly reporting cadence to share performance metrics and insights with the wider acquisition team.
- Stay up-to-date with industry best practices and promote best-in-class performance marketing methodology within the company.
We are looking for a highly motivated and experienced Digital Marketing Lead who is passionate about performance marketing and has a proven track record of driving business growth through digital channels. You will have a strong understanding of digital marketing principles, including paid media, email marketing, and social media marketing.
You will be a strong communicator and team player, with excellent analytical and problem-solving skills. You will also have experience working with data analytics tools, such as Google Analytics, and be able to derive key insights from data to inform marketing decisions.
What We OfferWe offer a competitive salary and benefits package, as well as opportunities for professional development and growth. You will be working with a talented team of professionals who are passionate about making a positive impact on people's lives.
We are committed to creating a diverse and inclusive work environment, and we welcome applications from candidates from all backgrounds and experiences.