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Mobile App Growth Strategist

3 months ago

London, Greater London, United Kingdom The Opportunity Hub UK Full time
About the Role:
The Opportunity Hub UK is thrilled to present an exceptional career prospect with our client, a swiftly expanding mobile application growth consultancy. This ASO role is tailored for a driven and analytical ASO Executive to become part of a dynamic team of 30 app specialists, boasting over 80 years of collective mobile marketing experience.

Key Responsibilities:
  • Performing keyword research and competitive analysis to uncover new ASO opportunities across various app categories.
  • Enhancing app titles, descriptions, screenshots, and other metadata to boost search visibility and user engagement.
  • Participating in client meetings, sharing insights and recommendations, and providing regular updates on project status and outcomes.
  • Generating reports that analyze the effectiveness of ASO initiatives on app performance, utilizing ASO tools to provide data-driven insights.
  • Organizing and prioritizing deliverables on a monthly, weekly, and daily basis.
  • Contributing to the development of case studies on app marketing best practices and ASO trends.
Required Skills:
  • A minimum of 1 year of experience in an ASO position.
  • Exceptional written and verbal communication skills, with experience in creating content for various media formats preferred.
  • A strong eagerness to learn, open-mindedness, and the ability to accept feedback and constructive criticism to enhance your work and professional growth.
  • A collaborative and inquisitive self-starter with a proven ability to manage projects effectively and deliver outstanding results independently.
  • Capability to thrive in fast-paced environments and adapt swiftly to changing priorities.
  • A creative and empathetic mindset, with a customer-first approach; experience in client management or customer service is advantageous.
  • Proficiency in manipulating data sets in Excel and creating presentations in PowerPoint. Experience with SQL is a plus.
  • Experience in a marketing or agency setting is desirable.
  • Familiarity with mobile trends, applications, design, and user experience principles is beneficial.
  • A genuine interest in the rapidly evolving mobile and digital landscape.
Work Permissions: Candidates must possess the right to work in the United Kingdom. Visa sponsorship is not available at this time.

Benefits:
  • A fun and relaxed work atmosphere that fosters creativity and teamwork, supported by a friendly team.
  • Company bonus scheme.
  • Regular social events to enhance team bonding.
  • Monthly mobile phone bill coverage.
  • Opportunities for personal development training.
  • Direct access to senior management for input on company direction.
  • 25-day holiday allowance, increasing after two years.
  • Company pension plan.
  • Summer Fridays.
  • Life insurance coverage.
  • Complimentary tea, coffee, fruit, and snacks in the office.
  • Competitive starting salary with potential for progression.
Conclusion:
A career in the mobile app sector is both exciting and ever-evolving, offering limitless opportunities for growth and learning. This role provides the chance to work with global clients and be part of a passionate and talented team, recognized for their contributions in the industry.