Chief Marketing Officer
1 week ago
About the Venture
We're at the forefront of a healthcare revolution, shifting from reactive 'sick care' to proactive 'well care'. The demand for products and services promoting healthspan and lifespan is rising, driven by advancements in P4 medicine, health technologies, and anti-aging research. Our mission is to lead this transformative wave by establishing a direct-to-consumer preventative health and longevity platform, empowering people to age better through science.
About the Role
As Co-Founder & Chief Marketing Officer, you'll work closely with our CEO to shape our trajectory. Your responsibilities will include:
- Defining our go-to-market value proposition and strategic roadmap from scratch
- Driving performance against key top-line and bottom-line KPIs
- Developing an in-depth understanding of customer segments
- Establishing partnerships with influencers, brand ambassadors, and healthcare stakeholders
- Identifying market expansion opportunities
- Allocating budget across channels to optimize CAC & CLV
- Growing and leading a high-performance marketing team
Our Ideal Candidate
We're looking for a passionate leader with a strong track record in scaling direct-to-consumer brands, particularly in performance marketing. You'll need to demonstrate leadership experience, excellent communication skills, and a hands-on attitude. Native or fluent English proficiency is a must.
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