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Director of Public Affairs
2 months ago
As a key member of the Corporate Affairs & Engagement Team, the Head of Public Affairs will play a crucial role in shaping and delivering our over-arching strategy to influence key policy-makers and political stakeholders. This position will represent the organisation externally with senior stakeholders and in various external associations and forums, expanding our external network, identifying opportunities for further engagement and coalition.
Key Responsibilities:- Develop and execute the Public Affairs strategy in line with the company's strategic objectives.
- Build and maintain strong relationships with policy makers, Ministers, MPs, advisors, civil servants, think tanks, and other key opinion leaders, effectively advocating and educating on policy positions, corporate achievements, future goals, and commitments.
- Define our trade association engagement strategy, overseeing membership of trade associations, representing the organisation on key committees, and advising subject matter experts on their representation in specialist groups.
- Leverage stakeholder relationships to advance the interests of the industry, collaborating with industry players to build coalitions and integrated strategies that promote an understanding of the essentiality and value of the beauty industry.
- Identify and define opportunities for thought leadership on priority issues and lead the development and execution of strategies that leverage a range of corporate channels to reach public affairs audiences, including advocacy, trade association relationships, events, sponsorships, media partnerships, and employee activations.
- Lead the development of policy positions and corresponding publications, such as briefs, statements, and responses. Draft and coordinate submissions to consultations.
- Engage and upskill an internal ecosystem of subject matter experts, embed robust monitoring, information sharing, analysis, and forecasts. Actively participate in regional and global public affairs committees/forums.
- Identify and communicate policy trends and potential impacts to a cross-functional group of internal stakeholders, ensuring leadership is aware of changing political, regulatory, and legislative environments.
- Produce high-quality materials for senior executives, including briefings, speeches, and presentations. Develop and deliver dashboard reporting to the Board.
- Deliver timely expert advice to senior leaders and provide counsel and coaching ahead of engagements.
- Work in partnership with colleagues to support the development of proactive public affairs strategies and plans that are integrated with the broader corporate affairs strategy, driving improvement in the company's reputation and helping embed effective stakeholder engagement across the business.
- Provide subject matter expertise and support to key business and corporate partners on issues management and strategic communications in furtherance of protecting and promoting L'Oréal's reputation in the UK and Ireland.
- Significant public affairs and stakeholder management experience, with a strong track record of working closely with senior management, opinion formers, and national-level decision-makers.
- Experience of delivering effective stakeholder engagement programmes at a senior level.
- Experience as the external-facing representative for an organisation across a variety of topics with decision-makers, key opinion formers, and associations.
- A track record of establishing and nurturing strong working relationships with senior leaders in business, politics, and government and maintaining an understanding of policy, political, and commercial objectives.
- Proven ability as a strong communicator and someone who can provide strategic political, policy, and communications advice to management.
- Political knowledge: Knowledge of the political process in the UK, understanding of Westminster and Whitehall.
- Strong relationship-building skills with the ability to build effective networks internally and externally.
- Excellent written and verbal communications: able to write concise briefings and position papers, as well as create and deliver presentations internally and externally.
- Experience working in, or alongside, corporate affairs or communications functions and integrating public affairs within broader communications strategies.