Social Media Analyst

2 months ago

London, Greater London, United Kingdom Silverdrum Full time £40,000

Social Data Analyst Role at Silverdrum

Salary: Up to £40,000 + bonus

Location: Central London (2 days in-office per week)

Silverdrum, a fast-growing, inclusive agency, is seeking a skilled Social Data Analyst to drive ambitious growth plans by turning complex social media data into actionable insights. As a key member of our team, you'll play a crucial role in driving business growth by leveraging data to inform strategic decisions.

Key Responsibilities:

  • Data Analysis: Dive into data from platforms like Google, Meta, and TikTok, integrating it using Funnel for comprehensive analysis.
  • Reporting: Build and refine Looker Studio reports, ensuring they're powerful tools for daily decision-making.
  • Experimentation and Innovation: Lead structured experiments, uncover testing opportunities, and present your findings in ways that clients can easily understand and act on.
  • Data Precision: Conduct incrementality studies, analyze trends, and audit tracking setups to ensure accuracy.

Requirements:

  • 3+ years in a social/data analyst role with a B2C focus
  • Strong analytical skills, with experience in spreadsheets, SQL, Python, or JavaScript
  • Familiarity with tracking tools like Google Tag Manager, Meta Pixel, and Google Analytics
  • A keen interest in AI trends and a passion for staying ahead in the evolving landscape of social media analytics

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