Marketing Analytics Lead

1 month ago

London, Greater London, United Kingdom Gravitas Recruitment Group (Global) Ltd Full time

Marketing Insights Lead

**Job Summary**

We are seeking a Marketing Analytics Lead to join our team at Gravitas Recruitment Group (Global) Ltd. As a key member of our marketing team, you will play a crucial role in driving business growth through data-driven insights and strategic marketing initiatives.

**Key Responsibilities**

* Develop and implement marketing strategies to drive business growth and customer engagement
* Analyze customer feedback and behavior to inform marketing decisions
* Collaborate with cross-functional teams to develop and execute marketing campaigns
* Conduct market research and analysis to identify trends and opportunities
* Develop and maintain dashboards and reports to track marketing performance

**Requirements**

* Extensive experience in a customer insights or analytics position within an ecommerce environment
* Proven track record of developing and executing successful marketing strategies
* Strong analytical and problem-solving skills
* Excellent communication and stakeholder management skills

**What We Offer**

* Competitive salary and benefits package
* Opportunity to work with a leading home improvements company
* Collaborative and dynamic work environment
* Professional development and training opportunities

**Location**

London - hybrid, circa 1-2 times a week

**Essential Skills**

* Marketing analytics and insights
* Customer profiling and segmentation
* Purchase drivers and propensity modeling
* Media audits and campaign tracking

**About Us**

Gravitas Recruitment Group (Global) Ltd is a leading recruitment agency specializing in marketing and sales talent. We are passionate about helping businesses grow and succeed through strategic recruitment and talent development.

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