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Content Strategist/Head of Content

1 month ago


London, Greater London, United Kingdom TikTok Full time
Job Title: Content Creator/Head of Content

At TikTok, we're looking for a highly skilled Content Creator/Head of Content to lead our regional team in creating a sustainable EC creator ecosystem. As a key member of our Ecommerce's Governance and Experience team, you will be responsible for developing and implementing policies and operational processes to improve users' viewing experience.

Key Responsibilities:
  1. Develop and execute a strategic roadmap for E-commerce content creation, ensuring alignment with company goals and objectives.
  2. Lead a regional team in creating high-quality content that meets user expectations and drives engagement.
  3. Collaborate with cross-functional teams to ensure project delivery and information sync-ups.
  4. Conduct market research and analysis to identify trends and opportunities for content improvement.
  5. Design and execute A/B testing to iterate traffic distribution and content strategies.
Qualifications:
  • 5+ years of professional experience in operations/policy making/entertainment industry.
  • Proven experience of people management as well as managing cross-regional teams.
  • Experience using data and metrics to measure impact and determine improvements.
  • Experience conceiving, coordinating, analyzing and disseminating qualitative and quantitative research projects.
  • Deep experience in exploring culture, using anthropology and semiotics methodologies and applying those insights into content quality improvement.
  • Proficiency in other EMEA languages is a plus, given the need to cooperate with stakeholders from across the region.