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Email Marketing Specialist

2 months ago

Southampton, Southampton, United Kingdom Spectrum IT Recruitment Full time
About the Role

Spectrum IT Recruitment is seeking a highly skilled Email Marketing Executive to join our team. As a key member of our marketing department, you will be responsible for designing and implementing market-specific content and email campaigns for both existing and potential clients and candidates.

Key Responsibilities

  • Plan, design, and execute creative email campaigns to engage our target audience
  • Conduct thorough audience segmentation for personalized content and ensure compliance with industry policies
  • Analyze campaign performance and provide insights to improve future campaigns
  • Manage subscriber databases and maintain accurate records
  • Collaborate with our Operations and Engagement Manager to develop and implement marketing strategies

Requirements

  • Significant background in utilizing email marketing tools and software
  • Creative mindset with a passion for presenting innovative ideas and strategies
  • Ability to thrive in a fast-paced environment with multiple projects
  • Excellent written communication skills and strong attention to detail
  • Customer segmentation experience and knowledge of email compliance and best practices
  • Experience working with sales teams is beneficial

What We Offer

  • A newly created role with opportunities for growth and professional development
  • A dynamic and collaborative work environment
  • The chance to make a significant impact on our business objectives
  • A competitive salary and benefits package