Fitness Director
2 months ago
About the Role
This is a full-time position that reports directly into the General Manager and is responsible for delivering an elevated fitness experience through our products such as MOVE, REDEFINE, Personal and Group Training.
Key Responsibilities
- Represent Frasers Group as an ambassador for fitness and demonstrate our elevated ways of working always.
- Lead national focuses & incentives like #WorkoutWednesday & in-gym challenges / events.
- Advocate for our member onboarding program, MOVE, and deliver and lead by example in this area. Supporting and training the wider team to improve confidence and delivery.
- Own the REDEFINE product, driving cohort sales and high levels of engagement throughout the programme.
- Recruit, train & mentor Fitness Coaches & Personal Trainers, including ownership of group training timetables & monitoring performance as per company KPI's.
- Grow and optimise member engagement within your community.
- Delivery of own on-shift classes as per gym guidelines.
- Big focus on driving new member sales and retaining existing members to grow live member movement.
- Supporting the wider team by driving all revenue lines from membership sales to product & secondary, to drive profitability of the gym.
- Lead by example on reception and the gym floor in this member-facing role designed to enhance every visit.
- Will be willing and able to deliver honest, constructive feedback regularly to support all team members in achieving their potential and challenging them on a daily basis.
- Drive personal training session sales to members and deliver personal training sessions each month.
Requirements
- Possess a passion for health, fitness and wellness.
- Hold a Level 3 Personal Trainer qualification.
- Have CIMSPA Practitioner level certification and knowledge of running personal training sessions.
- Exhibit strong leadership qualities & a passion for coaching others.
- Have experienced delivery of a variety of group training modalities.
- Keep up to date with the most relevant fitness trends within the industry.
- Be adaptable in communication and management style to motivate and inspire the team.
- Have a positive, solutions-driven mindset in the face of adversity.
- Have a member champion mentality with exceptional interpersonal skills.
- Be driven and ambitious with a keen desire to learn and develop both behaviours and competencies specific to the role.
- Be flexible in working hours and location to support the needs of the business, including weekends and Bank Holidays when required.
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