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Studio Operations Leader

2 months ago


London, Greater London, United Kingdom Wella Full time

Creative Studio Manager - London Studio

Function: Education

Location: London, LND, GB

Work Arrangement: Hybrid

Position Title: Creative Studio Manager London Studio

Reports to: Associate Director Education Operations

Direct Reports: 8 plus 4 agency support team

Scope / Brands: Wella UKI

ABOUT WELLA COMPANY

At Wella, WE empower individuals to express their true selves.

Wella Company stands as a leader in the beauty industry, featuring a portfolio of renowned brands including Wella Professionals, Clairol, OPI, Nioxin, and ghd. With a workforce of 6,000 across more than 100 countries, Wella Company and its brands inspire consumers to embrace their authentic selves. As pioneers in the hair and nail sectors, Wella Company motivates its employees to captivate consumers, inspire beauty professionals, engage communities, and foster sustainable growth for stakeholders.

ROLE OVERVIEW

This role is designed to oversee and manage the London studio and its personnel, implementing the studio strategy while delivering inspiring educational experiences that align with company KPIs.

Key responsibilities include mentoring, coaching, and developing the studio team, as well as enhancing the commercial skills of the frontline team during educational sessions.

The position requires driving the team to meet income targets from studio courses, retail product sales, tNPS, and EMV objectives, contributing to the overall business goals in support of GROW/GAIN and RETAIN strategies.

As the leader of the advisory department, you will ensure that all team protocols are adhered to within set timelines.

A significant aspect of this role is maintaining a digital-first approach to education, supporting ICONS and digital activations, and allocating team resources effectively for various initiatives, including content development through the Studio Content Creation suites.

Reporting to the Associate Director Education Operations, you will be a vital member of the senior education management team, collaborating with both studio and frontline education teams to enhance the fee-paying course offerings while adhering to standards that support achieving company targets and career progression.

KEY RESPONSIBILITIES

  • Achieve studio income, activity, and student enrollment targets by planning and coordinating the studio activities calendar in alignment with global and local objectives.
  • In collaboration with the Associate Director of Education Operations, develop an annual studio activity plan, regularly reviewing it against global P&L guidelines to align with company priorities.
  • Serve as the custodian of EdAc achievement for the London studio team, focusing on Craft Growth and business education.
  • Co-design and implement a local Education Curriculum across all touchpoints, based on the global curriculum, ensuring alignment with commercial priorities.
  • Lead the development of high-quality Studio Education plans in partnership with the Studio Seminar Leader and Education Capability Manager, ensuring adherence to quality standards.
  • Facilitate and moderate Studio Education presentations, dedicating time to educate within the studio as needed.
  • Support the Senior Education Manager in delivering internal capability training sessions.
  • Ensure the advisory function meets all global KPI targets for protocol and reporting timelines.
  • Provide a positive and impactful experience for all studio visitors, customers, and Wella Company team members.
  • Act on feedback from Studio Education customer seminars and social media to enhance the experience.
  • Manage the Studio Model within budget constraints.
  • Represent Education as a credible industry face, ensuring it is recognized as a key business driver for Gain & Grow and Digital Transformation.
  • Incorporate stylists' voices into multifunctional teams (Commercial, Digital, Sales, Finance, HR, etc.).
  • Monitor educators as influencers from the studio team, tracking EMV to promote Wella Education and its curriculum.
  • Ensure the studio education team adheres to digital capacity guidelines for content creation.
  • Execute and monitor defined Studio Education targets.
  • Lead content planning, creation, and delivery for various events.

KPI's

  • Meet or exceed London Studio targets.
  • Achieve digital engagement targets.
  • Fulfill EMV content targets to support digital initiatives.
  • Deliver comprehensive education across multiple brands.
  • Achieve completion of individual EdAC goals.
  • Meet global studio scorecard KPIs.
  • Drive growth in educated versus non-educated priority doors.
  • Achieve advisory KPI targets.

SKILLS, EXPERIENCE, QUALIFICATIONS

Essential:

  • 3+ years of team leadership experience.
  • Proven ability to lead a team with a track record of KPI achievement.
  • In-depth knowledge of studio operations and fee-paying education delivery.
  • Commercial acumen with experience in developing new course formats.
  • Strong skills in driving team performance.
  • Experience in education and sales collaboration.
  • Proficient in digital execution and social media trends.

Desirable:

  • Understanding of the hairdressing business model.
  • Strong moderation, presentation, and communication skills.
  • Awareness of trends within the professional beauty industry.
  • Completion of MOO training.
  • Strong competitor brand awareness.
  • Wella Master Colour Expert certification.
  • Experience as a hairdresser.