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Senior Data Analyst

2 months ago

City of London, Greater London, United Kingdom Sphere Digital Recruitment | Best Small Company 2022 Full time
About the Role

Sphere Digital Recruitment, a leading recruitment agency, is seeking a highly skilled Subscription Analytics Lead to join our team. As a key member of our Customer and Data Insights team, you will play a crucial role in designing and implementing targeted customer retention campaigns based on data analysis.

Key Responsibilities
  • Work closely with the Customer and Data Insights team to develop and implement data-driven strategies to improve subscriber retention and growth.
  • Calculate and analyze Customer Lifetime Value (CLV) to understand the long-term profitability of identified subscriber segments.
  • Collaborate with the Subscription Team to analyze performance of A/B testing on various churn mitigation strategies to identify the most effective interventions.
  • Develop and monitor key subscriber health metrics, such as engagement, satisfaction, and usage patterns across our multiple web products.
  • Design and produce regular KPI Reporting and Key Metrics Monitoring.
Requirements
  • Strong proficiency with Python, SQL, and cloud technologies such as Azure or GCP.
  • 4-10 years of experience in data analysis, with a focus on subscription, retention, or customer analytics.
  • Experience working in the media or publisher space is highly desirable.