Brand Marketing and Social Media Specialist
3 weeks ago
{"h1": "Social Media Marketing and Branding Executive", "p": "At Inside Travel Group, we're on the hunt for a talented Social Media Marketing and Branding Executive to join our team. As a key member of our marketing department, you'll be responsible for developing and executing a comprehensive social media strategy that drives engagement, brand awareness, and customer acquisition.
Your primary focus will be on creating and curating high-quality content that resonates with our audience and showcases the unique cultural adventure-style of travel we offer. You'll work closely with our content marketing team to develop and implement innovative social media campaigns that align with our broader marketing goals.
Key Responsibilities:
* Develop and execute a comprehensive social media strategy that drives engagement, brand awareness, and customer acquisition
* Create and curate high-quality content that resonates with our audience and showcases our unique cultural adventure-style of travel
* Collaborate with our content marketing team to develop and implement innovative social media campaigns
* Manage our social media channels, ensuring consistent and on-brand posts
* Analyze performance and commercial impact, making suggestions for continuous improvement
Requirements:
* Proven experience as a Social Media Executive or similar role
* Exceptionally proficient in social media platforms, scheduling and reporting tools, and best practices
* Strong copywriting, content creation, and storytelling skills
* Genuine enthusiasm for social media and travel
* Self-motivated and able to take initiative
What We Offer:
* Annual discretionary performance bonus
* 25 days annual leave, rising by one day each year to a maximum of 28 days
* Day off on your birthday
* Enhanced parental leave
* Employer pension contribution
* Employee Assistance Program
* Volunteering leave
* Designated learning and development time
If you're a creative and motivated individual with a passion for social media and travel, we'd love to hear from you. Please submit your application as soon as possible.", "ul": [{"li": "Develop and execute a comprehensive social media strategy that drives engagement, brand awareness, and customer acquisition"}, {"li": "Create and curate high-quality content that resonates with our audience and showcases our unique cultural adventure-style of travel"}, {"li": "Collaborate with our content marketing team to develop and implement innovative social media campaigns"}, {"li": "Manage our social media channels, ensuring consistent and on-brand posts"}, {"li": "Analyze performance and commercial impact, making suggestions for continuous improvement"}]}
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