Marketing Manager

6 days ago


Brighton, Brighton and Hove, United Kingdom Lipton Media Full time
About the Role

Lipton Media is seeking a highly skilled Marketing Manager to lead their marketing efforts and support their rapidly growing team.

This is a hybrid working opportunity located in East Sussex, with a focus on developing and implementing a marketing plan that supports the company's targets for new business.

Key Responsibilities
  1. Develop and execute a marketing plan that aligns with the company's goals and objectives.
  2. Support sales activities by promoting the company's expertise and brand.
  3. Produce and publish tailored content in various formats across the website and social media.
  4. Monitor, track, and analyze the outcome of each campaign.
  5. Manage relationships with external collaborators, including copywriters, graphic designers, and printers.
  6. Potentially travel to attend trade events or create content at client events.
Requirements
  1. At least 3 years' experience working in a B2B background.
  2. Proven experience in developing and executing matrix-driven marketing campaigns.
  3. Experience with marketing automation and CRM.
  4. Expertise in using SEO to write creative copy.
  5. Ability to produce engaging on-brand content with support when required.
  6. Solid understanding of social media best practices and scheduling tools.
  7. Understanding of sustainability practices is a bonus.


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