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Digital Content Editor

2 months ago


London, Greater London, United Kingdom InCrowd Full time
About the Role

We are seeking a highly skilled Digital Content Editor to join our team at InCrowd Sports. As a Digital Content Editor, you will be responsible for planning, commissioning, editing, and posting vertical content on UEFA's website and its competition-specific apps.

Key Responsibilities
  • Work alongside our current Vertical Editor to manage stories format content on UEFA's official owned platforms, specifically competition apps and competition pages.
  • Plan and execute the curation of live matchday stories that keep audiences updated, as well as bringing fans closer to the action by providing an unrivalled behind-the-scenes insight from across Europe.
  • Dig into the vast UEFA archive, repurpose great football content, and use it creatively to execute against the client's business objectives.
  • Act as a key coordinator between the social media, video, and web/app teams to ensure the best quality, most relevant, and on-brand content is surfaced effectively, driving internal referrals where appropriate.
  • Feed into an integrated publishing calendar to ensure channels are consistently populated with best-in-class, innovative content that builds the client's brand and global reputation at all times.
  • Fulfil the client's responsibilities to sponsors and key stakeholders via posting of branded video content.
  • Contribute to the continuous improvement of content performance through website/app analytics & best practices, and act on them accordingly.
About Us

InCrowd is a data-led sports marketing company that uses technology to capture real-time fan consumption data and has enterprise-scale third-party data integrations enabling our clients to gain a better understanding of their fans.

We work with multiple sports organisations and clubs, including Formula 1, ECB, 10 Premier League / Championship football clubs, Rugby Football League, Premiership Rugby & Sky Sports. We have seen rapid growth in our nine-year history and have over 100 staff based in London and Brighton and now the US, Australia, and South Africa.

What We Offer
  • A healthy, friendly, and creative environment.
  • A hybrid of office and working from home.
  • Company benefits.
  • Support for additional training and education.
  • Social events.
  • Opportunity for significant career progression in a fast-developing team.