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Digital Marketing and CRM Director

2 months ago

London, Greater London, United Kingdom Page Executive Full time
Senior Digital Marketing and CRM Director

Lead a high-performing team to drive the growth of this global fashion brand.

Expand and nurture the brand in a digital ecosystem.

This innovative lifestyle apparel company specializes in sporting pursuits, offering premium products with quality and functional design.

Key Responsibilities:

  1. Develop and execute EMEA marketing strategies aligned with the regional 5-year plan and goals.
  2. Build integrated customer and marketing channel capabilities to drive lifetime value across customer segments.
  3. Create strategic dashboards for timely insights into customer analytics.
  4. Provide thought-partnership to the EMEA Directorate and channel leadership on performance marketing investment and ROI analysis.
  5. Collaborate with the International Digital team to optimize global and regional operating models.

Requirements:

Experience as a Marketing Director from a large international fashion business.

Strong track record of performance marketing investment and ROI.

Demonstrated leadership in data and analytics.

What We Offer:

A competitive salary of between £150,000 and £160,000, depending on experience, along with a market-leading benefits package.

The role operates on a hybrid working model, with the EMEA Head Office in London. You will be expected to commute to London regularly, with some European travel.