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Digital Marketing Director

2 months ago

Bournemouth, Bournemouth, United Kingdom Rubicon People Partnership Full time £45,000

About Rubicon People Partnership

Rubicon People Partnership is a leading business that has been trading for nearly 20 years. We are a dynamic and innovative company that values creativity and results-driven professionals.

Job Summary

We are seeking a highly skilled Digital Marketing Manager to join our team. As a Digital Marketing Manager, you will be responsible for developing and executing lead-generating campaigns using advanced marketing automation technology.

Key Responsibilities

  • Implementing and managing campaigns across PPC, email, digital, social media, advertising, and webinars
  • Contributing to the annual marketing plans and assisting in executing campaigns that align with these strategies
  • Overseeing the creation and optimisation of web pages, landing pages, and data capture forms, ensuring continuous improvement of the website
  • Testing and optimising customer journeys, reporting on deliverables, adjusting strategies, managing costs, and maximising ROI
  • Utilising data and analytics to guide content, campaigns, and creative outputs, fostering a culture of continuous learning and improvement

Requirements

  • Minimum 3 years in a digital marketing role
  • Proficiency with analytics tools and Content Management Systems
  • Expertise in customer segmentation and campaign performance analysis

What We Offer

  • ~25 days holiday (plus BH's) increasing to 30 days with length of service
  • ~ Bonus scheme
  • ~ Hybrid working
  • ~ Health cash plan
  • ~ Company pension scheme
  • ~ Birthday vouchers
  • ~ Cycle to work scheme