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Digital Marketing Specialist
2 months ago
We are seeking a highly skilled and motivated individual to join our Marketing Team at the University of Cumbria. As a key member of our team, you will play a pivotal role in shaping our digital strategy and enhancing our online presence.
Key Responsibilities- Develop and implement marketing campaigns to increase engagement and drive traffic to our postgraduate and international web pages.
- Lead the creation and development of postgraduate and international prospectuses, ensuring high production standards.
- Design and implement customer journeys that seamlessly integrate with our CRM system.
- Collaborate with colleagues to create and curate engaging digital content.
- Monitor and analyse competitor marketing activities, providing insightful reports.
To be successful in this role, you will need a degree or equivalent in Marketing or a related field. You should have excellent communication and project management skills, with the ability to work independently and as part of a team.
We are committed to creating a diverse and inclusive work environment, and we welcome applications from candidates with a range of backgrounds and experiences.