Video and Social Media Marketing Executive

2 months ago

Manchester, United Kingdom Better placed recruitment Full time

Electronic Dance Music Festival Brand Seeks Experienced Social Media Specialist

We are a leading recruitment agency, Better Placed Recruitment, and we are working with one of the most exciting Electronic Dance Music Festival brands out there. Our client is managing a group of iconic EDM festivals throughout the year.

The role of the Social Media Specialist will see you take responsibility over the festivals branded social media campaigns and channels, producing engaging content for all digital platforms, and regularly analysing digital trends and performance. Creating content that reflects the festival brand whilst growing engagement and communicating key event information.

You'll report into the groups Marketing Director with the support of some excellent talent and brilliant people across PR, Design & Creative and Production.

  1. Develop and implement the brands Social Media strategy and Content themes, creating campaigns in line with the festival brand, with the aim to grow our audience and ultimately drive ticket sales.
  2. Stay up-to-date with the latest EDM trends to create social content for 'big moments'.
  3. Plan and create a stream of content, supported by a team who are responsible for collecting content, when attending the festivals.
  4. Lead on content productions for the festival, alongside the Marketing Team.
  5. Collaborate with the Head of Design and the team of videographers and photographers – briefing in marketing assets including video.
  6. Assist the Head of PR to liaise with artist management, content creators and labels for exclusive content.
  7. Manage conversations on all social media platforms and respond to customer queries as needed.
  8. Regularly report on analytics and trends and feed into the paid media content plan with an external agency for large format shows.
  9. Have 4+ years of experience in Social Media and Content creation, as you will be the only person in the Social capacity role. Surrounded by a large marketing team, you will lead their Social strategy.
  10. Have intermediate experience of graphic design using Adobe Creative Suites.

The role is based in a city centre location, with a flexible working arrangement of 4 days in the office and 1 day working from home.

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