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E-commerce Marketing Specialist Fashion Brand
2 months ago
Mansell Recruitment Group is seeking an experienced E-commerce Marketing Executive to join our client, a growing consumer product company. As a key member of the team, you will be responsible for driving digital sales across various channels, including consumer trading platforms.
Key Responsibilities- Listing and Promotion: Create and maintain product listings on online platforms, including Amazon, eBay, Instagram, TikTok, Facebook, and other relevant platforms.
- Digital Marketing Strategies: Develop and implement effective digital marketing strategies through product detail page execution, digital merchandising, and brand-specific content to commerce initiatives.
- Campaign Execution and Optimization: Execute and optimize timely and compelling digital marketing campaigns, including PPC, coupons, and discounts, video, display advertising, and insight-driven reporting.
- Product Listings and Sales Analysis: Create product listings and analyze sales data to generate and deliver reports highlighting trends and performance.
- Digital Ad Campaigns: Create, manage, and measure the performance of digital ad campaigns to meet company targets.
- Content Creation and Management: Create and post regular content to build the brand's online presence on relevant platforms.
- Digital Marketing Experience: Proven experience in digital marketing, with a focus on e-commerce or online marketplace experience.
- Amazon Vendor Central/Seller Central and PPC Experience: Knowledge of Amazon Vendor Central/Seller Central and paid advertising experience (PPC) with a proven track record.
- Communication Skills: Excellent written and oral communication skills in English.
- Attention to Detail: Extremely detail-oriented and accuracy-oriented, with a keen eye for interpreting and extrapolating data.
- Reporting and Presentation: Ability to build and present data-driven reports.
- Multi-Tasking and Time Management: Ability to multi-task and work efficiently on several projects at the same time, under pressure, and to tight deadlines.
