Regional Marketing Manager

3 weeks ago


Plymouth, Plymouth, United Kingdom TMW Unlimited Full time
Job Title: Regional Marketing Manager

We are seeking a highly skilled and experienced Regional Marketing Manager to join our team at TMW Unlimited. As a Regional Marketing Manager, you will be responsible for driving transformation in the automotive industry by developing and implementing effective marketing strategies across the Southern UK region.

About the Role:
  • Act as a consultant to retail dealers on lead management and customer loyalty, including maximising use of their database with a clear focus on sales conversion.
  • Drive the network to achieve conquest brand standards, notably compliant and effective execution of experiential, digital and social activity.
  • Prioritise your time to support all partners both elevating those partners requiring marketing assistance while ensuring high performing partners continue to push to optimise and excel.
  • Develop strong relationships with dealers, agency and manufacturer colleagues through a combination of face-to-face site visits in addition to a regular cadence of online interactions.
  • Champion creative ideas and drive a shared creative ambition with clients from outset of project.
  • Educate the network on marketing support provided, including marketing portal access.
  • Use tools to offer insight and solutions to current challenges: findings from previous consultancy work, agency generated insight, management information system reports etc.
  • Identify and support any new starters within the network to provide inductions to the brand and marketing support provided.
  • Understand business challenges and opportunities and advise dealers on marketing solutions across Retail/Fleet/After Sales/Used Car/Motability/Accessories.
  • Provide this consultancy programme with support of manufacturer and TMW planning teams, tailored to meet dealer marketing objectives.
About Us:

TMW Unlimited is a fully integrated agency group with human understanding at its heart. We create ideas that move people and believe that ideas should work everywhere and that brilliant results are what really matter. We combine deep digital and advertising expertise, a strong heritage in CRM and award-winning creativity to make it all happen.

What We Offer:
  • A comprehensive benefits package, including 25 days holiday (increasing year on year to max 30 days), Christmas Closure, Birthday Day and Volunteer Day, Flexible Bank holidays, Flexible Hybrid working, Pension, Life Assurance, Eye Tests, Flu Jabs, Purchase Holiday, Taste Card, Cycle to work and Electric Car Scheme.
  • A chance to learn from passionate, talented colleagues and mentors, exciting and varied client work with as much opportunity as you can handle, and a hugely sociable team to get to know.
Our Values:

We put people first and believe our values make us who we are. We care about each other, our clients and our work. We believe in challenging each other, in standing up, in speaking out. We believe in trying new and difficult things in order to make ourselves and our work better. We actively seek out the new and the unusual, finding inspiration everywhere in the world around us. We are open, accepting and inclusive, and we support each other on our journey to reach our true potential.



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