Marketing Specialist

4 weeks ago

Redhill, Surrey, United Kingdom NOVUS Recruitment Full time £70,000
Position Overview

Role: Marketing Specialist - FMCG Sector

Salary: Competitive package including bonus, pension, healthcare, and additional benefits.

Work Arrangement: Flexible work-from-home policy available.

Key Responsibilities

This role is designed for individuals who can showcase their expertise in enhancing brand visibility and contributing significantly to the growth of a business with a strong foothold in the UK retail market, offering a well-recognized product range.

The organization is eager to find a candidate who can assertively influence the bottom line through strategic and targeted marketing initiatives.

Marketing Leadership

As a pivotal figure in the marketing department, you will oversee all marketing activities, including:

  • Advertising campaigns
  • Promotional strategies
  • Social media engagement

Building and maintaining a robust partnership with the sales team is essential.

Product Development and Brand Strategy

Your role will involve significant participation in product innovation, leveraging market insights to uncover new business and brand opportunities.

Contributing to the brand strategy will be crucial, providing a clear vision for both short-term and long-term objectives.

Translating this strategy into actionable plans and effective brand positioning will be a key focus.

Performance Analysis

Evaluating the success of all marketing efforts and their commercial impact will be part of your responsibilities.

Providing valuable insights to the commercial and analytics teams will aid in planning marketing schedules and ensuring the availability of updated marketing materials.

Social Media Management

Ensuring that all social media platforms are effectively engaging the target audience to enhance brand recognition and business growth is vital.

Sales Growth

Your efforts will directly contribute to increasing sales through heightened brand awareness.

Integrating the complete marketing mix to support both commercial objectives and brand initiatives will be essential.

Project Management

Prioritizing key projects and timelines will be necessary to ensure successful execution.

Qualifications

The ideal candidate will possess:

  • Proven experience in brand development within the Food or FMCG sectors
  • Strong project management capabilities

This position offers an exciting opportunity to be a vital part of a dynamic team at the Head Office, contributing to the overall success of the organization.

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