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Social Media Content Creator
2 months ago
We are a leading home and garden lifestyle brand dedicated to empowering our customers to live cleaner and greener lives.
As a key member of the Willow Alexander Group team, this full-time on-site role is located in our headquarters in Southeast London.**Job Summary:**
The successful candidate will be responsible for overseeing and implementing social media strategies, managing our online presence, creating engaging content, monitoring online platforms, and fostering relationships with media outlets.
This role plays a vital part in enhancing our brand presence and engaging our audience. Key responsibilities include:
- Developing and implementing social media strategies to drive engagement and brand awareness
- Managing and creating content for 7 social media channels, working closely with a content creator to deliver high-quality content
- Implementing a content-first approach across all channels, ensuring consistency and cohesion
- Analyzing engagement metrics and working closely with the paid social and PPC manager to optimize performance
- Driving content strategy and collaborating with team members to create a collaborative and creative process
- Managing website copy and blogs, ensuring accuracy and consistency
- Leading a content team while still being able to create engaging content in both still and video formats
- Excellent communication and writing skills, with the ability to develop creative PR campaigns and engaging social media content
- Strong knowledge of online marketing tools and social media platforms, with experience in analyzing social media metrics to drive improvements
- Bachelor's degree in Marketing, Communications, Public Relations, or a relevant field
- Ability to work well under pressure, manage multiple projects, and meet deadlines
**Requirements:**
We are seeking a highly skilled and creative individual who is passionate about content marketing and social media. If you have a proven track record in PR, social media management, or a related field, and are excited about the opportunity to join our team, please apply.