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EMEA AI Marketing Manager
2 months ago
Amazon is seeking a seasoned marketing professional to lead our EMEA AI Startup marketing efforts. As the EMEA AI Startup Marketing Manager, you will be responsible for developing and executing a comprehensive marketing strategy to drive awareness, adoption, and growth of our AI solutions among startup customers in the EMEA region.
Key Responsibilities- Develop a deep understanding of the startup customer audience and their needs, and create a scalable marketing strategy to address them.
- Partner with cross-functional teams to build a targeting framework, define the AWS AI proposition for startups, and develop program plans and campaign messaging.
- Coordinate execution across EMEA field marketing teams to deliver results and drive growth.
- Work closely with field sales and marketing teams in countries, as well as with corporate teams in the US, to deliver programs that drive awareness, service adoption, and leads.
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest-growing small- and mid-market accounts to enterprise-level customers, including the public sector.
Requirements- Experience in developing and managing acquisition marketing or channel programs.
- Experience building, executing, and scaling cross-functional marketing programs.
- Experience in marketing or marketing research.
- Experience using data and metrics to measure impact and determine improvements.
- Experience presenting metrics and progress to senior leadership.
- Experience driving direction and alignment with large cross-functional teams and agency partners.
- Experience designing and executing joint marketing plans with strategic alliance partners with a global footprint.