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Social Media Marketing Specialist

2 months ago


Leeds, Leeds, United Kingdom United Living Group Full time

Company Overview

GTEC Training Ltd has recently formed a strategic alliance with United Living Group, enhancing our potential for growth through their financial backing and industry expertise.

This partnership allows GTEC Training to elevate our offerings, expand our product range, and accelerate our outreach in the market.

Role Overview

The primary responsibility of this role is to assist in all social media initiatives, crafting compelling content that aligns with the organization's objectives and embodies its voice. A strong emphasis will be placed on boosting engagement and generating analytical reports to showcase performance.

  • Development of content for various social media platforms, including promotional materials for upcoming courses, company news, success stories, interviews, accolades, and event participation.
  • Creation of visual assets for social media, collaborating with our internal design team to produce images, photographs, and videos.
  • Oversight of social media accounts - LinkedIn, Facebook, and Instagram - with a dedicated focus on enhancing user engagement.
  • Monthly tracking and reporting of analytics for social media channels.
  • Updates and enhancements to website content.
  • Collaboration with key stakeholders across the organization to ensure digital content accurately reflects business activities.
  • Coordination with the United Living Group marketing team to disseminate relevant content.

Health and Safety Responsibilities

  • Serve as a role model by adhering to safe working practices.
  • Ensure compliance with United Living's Health, Safety, Environment, and Quality standards, as well as all relevant policies and legal requirements.
  • Identify and report unsafe practices to the management team in accordance with the Health & Safety at Work Act.
  • Uphold your Safety Responsibility statement.
  • Exercise reasonable care for your own safety and that of others who may be impacted by your actions.

Qualifications

  • Proven experience in managing social media platforms.
  • A passion for staying updated with the latest trends in digital marketing and discovering new tools and technologies relevant to this role.
  • Exceptional written and verbal communication skills.
  • Experience in monitoring and analyzing performance metrics.
  • Familiarity with graphic design is advantageous.

A history of successfully working within a dynamic and collaborative team environment is essential.

Additional Information

What We Provide:

We offer a vibrant and inclusive work atmosphere, including:

  • Competitive salary and comprehensive benefits package.
  • Opportunities for career advancement in line with the company's growth trajectory.
  • Prompt interviews for qualified candidates.

Application Process:

If you are eager to contribute to our ongoing success and growth, we encourage you to apply for consideration. We value direct hiring and will reach out to our preferred agencies if additional support is needed. Speculative CVs from agencies will not be accepted.