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Digital Marketing Specialist

2 months ago


Coventry, United Kingdom Randstad Tech IT Full time
Job Title: EMEA Digital Marketing Specialist

Location: Remote

Employment Type: Permanent

Job Purpose:

The primary objective of this role is to execute digital activities and campaigns across the EMEA region to support the creation of preference and demand for advanced technologies. This role is crucial in implementing digital media strategies that align with the company's strategic goals, working closely with Marketing leaders, the Digital Content team, and external agencies.

Main Responsibilities:

  • Execute EMEA Promotional Plan: Implement and manage digital media campaigns according to the regional promotional strategy.
  • Project Management: Develop comprehensive project plans and track progress with stakeholders to ensure timely delivery.
  • Local Coordination: Oversee the local deployment of digital activities in collaboration with Sales Companies.
  • Performance Tracking: Monitor KPIs to ensure alignment with business objectives.
  • Analysis and Recommendations: Analyze campaign results and provide actionable recommendations for continuous improvement.

Requirements:

  • Proven experience in digital marketing with a focus on the EMEA region.
  • Background in the manufacturing industry or a similar sector.
  • Strong project management skills with the ability to handle multiple projects simultaneously.
  • Experience in executing and optimizing digital campaigns.
  • Excellent analytical skills for performance tracking and improvement.
  • Effective communication and collaboration skills, with experience working with external agencies and internal teams.