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Brand Manager
2 months ago
We are seeking a highly skilled Brand Manager to join our team and drive the growth and development of our brand in the hair and beauty industry.
Key Responsibilities:
- Develop and implement a comprehensive brand strategy to drive growth and recognition.
- Design and execute integrated marketing campaigns across social media, PR, influencer marketing, trade shows, and events.
- Manage the creation and distribution of marketing assets, including product promotions, in-store POS, and merchandising.
- Oversee the development and maintenance of all print-based brand collateral.
- Update website content and create engaging social media content to build brand awareness and drive customer engagement.
- Manage influencer relationships and deliver marketing activity for new product launches.
- Monitor customer and competitor activity to inform product development and identify trends.
- Plan and attend trade shows to showcase our brand and products.
Requirements:
- Proven experience in a brand management role, ideally within a smaller business.
- Strong understanding of the hair and beauty industry, with experience working within professional hair care a significant advantage.
- Commercial and strategic thinking, with the ability to get hands-on with day-to-day delivery.
- Experience working with agencies and managing projects to ensure successful delivery.
- Ability to travel 2-3 days per month.
About Us:
We are a dynamic and innovative company that is passionate about delivering exceptional products and experiences to our customers. If you are a motivated and creative individual who is passionate about brand management and marketing, we would love to hear from you.