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Data Analyst
2 months ago
About the Role
We're searching for a talented Data Analyst to join our dynamic team and play a crucial role in shaping our data-driven strategies. You'll be responsible for extracting valuable insights from vast datasets, uncovering trends, and providing actionable recommendations that drive business growth.
Key Responsibilities
- Collaborate closely with the Digital Data Analyst and Data & Analytics Manager to maintain a strong relationship with external agencies.
- Leverage your analytical prowess to conduct in-depth data analysis, identifying key performance indicators (KPIs) and trends that inform marketing campaigns and business decisions.
- Design, develop, and implement interactive dashboards and reports using Business Intelligence tools like Power BI, Tableau, or QlikView, effectively communicating complex data insights to stakeholders.
- Utilize your expertise in SQL (T-SQL) to extract, manipulate, and model data from relational databases such as Microsoft SQL Server, MySQL, or PostgreSQL.
- Gain proficiency in cloud-based data warehousing solutions like Amazon Redshift, Google BigQuery, or Snowflake, ensuring efficient data storage and retrieval.
- Employ Python or R for data analytics and automation tasks, enhancing data processing capabilities and streamlining workflows.
- Apply statistical analysis and machine learning techniques to conduct propensity modeling and segmentation, predicting customer behavior and optimizing marketing strategies.
- Communicate your findings clearly and concisely to both technical and non-technical audiences, presenting compelling data-driven narratives to senior leadership.
About You
We're looking for a strategic thinker with a passion for data and a knack for uncovering hidden insights. You possess strong analytical skills, a keen eye for detail, and the ability to translate complex data into actionable recommendations.
You thrive in a collaborative environment and enjoy working with cross-functional teams to achieve shared goals. Your excellent communication skills enable you to effectively convey your findings to diverse audiences.