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Senior Brand Marketing Officer

2 months ago

London, Greater London, United Kingdom Stuart Full time
Senior Brand Marketing Officer

Stuart is a pioneering sustainable last-mile logistics company that connects retailers and e-merchants to a network of geolocalised couriers across several countries in Europe.

Our Mission

We are a mission-driven company that aims to revolutionise the future of logistics for a more sustainable world: shared, efficient, and reliable. We are committed to setting a new standard for urban deliveries that meet today's environmental and social challenges while offering a premium delivery experience blending speed, flexibility, and convenience.

The Role

We're seeking a Senior Martech Marketing Manager to join our fast-growing Global Marketing team in London. Under the leadership of the Director of Marketing and Communications, you will oversee and lead all of our marketing technology tools to ensure we have end-to-end visibility and reporting of our client acquisition campaigns. Your work will enable marketing teams across our markets to effectively pilot their acquisition strategies to drive awareness of the Stuart brand to clients that fit our target personas and deliver the best ROAS humanly possible.

This is a critical role that will lead all tech aspects of marketing - including marketing analytics, martech, web updates, dashboard management, and the overall lead generation funnel.

  • Martech Strategy and Leadership:
  • Develop and lead the Martech and technology strategy across the marketing team, driving innovation and efficiency.
  • Manage and mentor a team of Martech professionals, fostering their development and enhancing the organisation's capabilities.
  • Tool Utilisation and Integration:
  • Oversee the utilisation and integration of marketing technology tools, including but not limited to HubSpot, Piwik Pro, Google Tag Manager, Salesforce, Intercom, Marketo, Adobe Marketing Cloud, and Hootsuite.
  • Ensure seamless integration and collaboration between Martech tools to optimise campaign performance and data accuracy.
  • Collaboration and Support:
  • Collaborate closely with marketing and commercial teams to support martech initiatives and provide guidance on best practices.
  • Measure, evaluate, and optimise marketing activity using best practice testing methodologies to ensure alignment with client acquisition goals.
  • Measurement and Reporting:
  • Utilise strong analytical and numerical abilities to interpret data and market trends, turning insights into actionable recommendations.
  • Showcase Martech outputs through meetings and presentations, ensuring tangible benefits to marketing campaigns.

The Perks

  • Work in an international, dynamic, and passionate environment with a company culture focused on learning and development.
  • Hybrid working model and flexible hours.
  • Food allowance £200 monthly (groceries/restaurants/food apps etc).
  • Stuart Academy, offering a wide range of upskilling and development opportunities.
  • Cycle to work scheme.
  • Private healthcare provided by Aviva.

Stuart is proud to be an equal opportunity workplace dedicated to promoting diversity. We don't discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, or disability status.