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Digital PR and Marketing Executive

2 months ago

City of London, Greater London, United Kingdom Walker & Sloan Ltd | Certified B Corp Full time
About the Role

Walker & Sloan Ltd | Certified B Corp is seeking a highly skilled Senior Digital PR Executive to join their growing digital PR team. As a key member of the team, you will play a pivotal role in collaborating with content and SEO teams to create impactful work that elevates clients' online presence and drives engagement.

Key Responsibilities
  • Develop and execute link-building digital PR campaigns that enhance SEO rankings by leveraging insights from proprietary tools to inform client strategies.
  • Manage key Digital PR clients, leading innovative PR strategies and campaigns with the guidance of your manager.
  • Craft creative digital PR strategies, build relationships with journalists, and pitch headline-worthy campaigns to the press.
  • Handle performance management and reporting for clients, assist senior team members in implementing new processes and strategies, and contribute to new client pitches.
Requirements
  • Demonstrated commercial Digital PR experience.
  • Proven ability to create engaging and entertaining outreach campaigns using data and content.
  • Capable of showcasing a portfolio of campaigns featured on high domain authority sites.
  • Experience supporting Digital PR campaigns from ideation to execution.
  • Strong understanding of PR and SEO fundamentals and their integration.
  • Proficient with tools such as Buzzstream, Buzzsumo, SEMrush, and Majestic.
  • Excellent written and verbal communication skills.
  • Ability to multitask and meet deadlines.
  • A qualification in PR, journalism, marketing, advertising, or a related field is a plus.
What We Offer
  • Basic salary up to £35,000
  • Company-wide bonus
  • Flexible & hybrid working model (2 Days in Office)
  • Access to Juno flexible benefits
  • 23 days annual leave + your Birthday off
  • Early finish on Friday