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Food Industry Marketing Executive

2 months ago

Tyne and Wear, United Kingdom Nigel Wright Recruitment Full time

Job Title: Food Marketing Manager

About the Role

Nigel Wright Recruitment is currently working with an established food manufacturing and retail business that is looking to recruit a Marketing Development Manager to work on launching new products to market. This is a fantastic opportunity, within the world of FMCG, for someone ready for a new challenge, working in a tight-knit team where culture is important.

Key Responsibilities

  • To identify and develop profitable consumer-centric product propositions under the brand umbrella to sell within the UK market.
  • To develop marketing strategies and implementation plans to establish new products within the UK marketplace and develop a growing and loyal consumer following.
  • To work closely with the Sales team and other key stakeholders to gain buy-in, support, and follow through with the effective sales execution of new business opportunities.
  • To evaluate target market gaps and marketing strategies to support launch plans and ongoing sales.
  • To implement effective marketing and PR support for the brand, measured against set KPIs.

About You

You will have food industry experience within marketing and ideally NPD, as well as good commercial skills and understanding of product margins and launch plans. You will be an excellent relationship builder, alongside having strong presentation skills at all levels of a business (internal and external).