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Digital Merchandising Specialist
2 months ago
About the Role:
We are seeking a dynamic and results-driven Digital Merchandising Specialist to join our Commercial and Marketing team at REDCAT DIGITAL. In this role, you will play a crucial part in optimizing our website's merchandising strategy to maximize revenue and conversion rates.
Key Responsibilities:
• Respond to inquiries from marketing and other teams, updating web content as necessary to ensure a seamless user experience.
• Implement trading actions to support key commercial objectives, driving business growth and revenue increase.
• Analyze site merchandising performance and make data-driven decisions to optimize user behavior and conversion rates.
• Evaluate and enhance website content to improve user experience, increase conversion rates, and drive commercial success.
About You:
We're looking for a proactive, problem-solving individual with a passion for digital merchandising and a commercial mindset. You should have:
• Experience in a site merchandising role, preferably within e-commerce, travel, or online retail, with a strong understanding of best practices in merchandising.
• Strong attention to detail with the ability to make data-driven decisions and drive change in a fast-paced environment.
• Excellent communication skills and the ability to build relationships with stakeholders, including marketing and revenue management teams.
• A keen eye for visual presentation and the ability to create concise copy for merchandising purposes.
• Experience with analytics tools, such as Google Analytics or Contentsquare, and a solid understanding of SEO principles.
Desired Qualifications:
• Familiarity with Magnolia or similar DXP/CMS platforms.
• Basic skills in Adobe Photoshop.
• Ability to travel as needed and occasional visits to other UK office locations.
