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German Tech Executive

2 months ago

Manchester, United Kingdom The Hut Group Full time

Job Category: Marketing and Influencer Management

Division: Nutrition & Wellness

Location: UK, Manchester

Job Type: Full-time

The Hut Group is a fast-paced, global technology business that specializes in taking brands direct to consumers. Our cutting-edge proprietary tech and infrastructure powers our extensive portfolio of beauty, nutrition, and lifestyle brands and is now helping drive exponential growth of our clients' brands globally.

We're always looking for individuals that can bring fresh and innovative thinking to The Hut Group, and play a part in driving the group forward on its exciting journey.

The Hut Group Nutrition & Wellness is home to some of the best-loved and most trusted names in wellbeing and nutrition, including Myprotein, the world's largest online sports nutrition brand, its family of brands, Myvegan, Myvitamins, and MP Activewear.

Our brands and people exist to break boundaries, to power and empower those who want more.

Everything we do is done in-house, from manufacturing and new product development to content creation, e-commerce, marketing, and logistics.

Role: DACH Influencer Executive

Territory: DACH

Reporting to: Influence Manager

Job Location: THG HQ (Manchester)

Responsibilities:

  • Support the Influencer Manager on maintaining the German influencer program growth.
  • Reporting on German influencer performance on a weekly/bi-weekly/monthly basis.
  • General German influencer program maintenance - includes ensuring links, offers, and reporting is up to date for all communications.
  • Identify opportunities for Myprotein to partner with new talents in Germany to help grow the global influencer program and identify as well as execute key recruitment strategies.
  • Work with internal stakeholders to plan, develop and execute influencer campaigns targeting the German market, considering the current German fitness industry and social media trends.
  • Oversee invoicing and payment of German influencers through a monthly PO.
  • Encourage greater collaboration between German influencers across brands and across different marketing channels.
  • Support the events, content, and product teams to maximize the current influencer partnerships with a focus on German influencers.
  • Fluency in German.
  • An understanding of how influencers can play a key role in building brand awareness, affinity, content creation, and driving commercial value for brands.
  • Deep knowledge of current and emerging German social media platforms including but not limited to Instagram, Facebook, YouTube, TikTok, etc.
  • Knowledge of the German fitness industry and social media trends.

Benefits:

  • Discounts across THG Brands and access to the on-site shop.
  • Pension.
  • 25 days holiday + bank holidays.
  • Birthday off.

The Hut Group is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.