Senior Marketing Analyst
3 weeks ago
About RVU:
RVU operates in a vibrant startup atmosphere, supported by a reputable parent company, with a mission to enable consumers to make well-informed choices. Our distinguished brands, such as Uswitch and Tempcover, engage millions of users, providing exceptional online services.
Role Overview:
As a Principal Analyst in the Marketing division at Uswitch, your primary focus will be to enhance marketing strategies through insightful analysis. You will lead a team of analysts dedicated to comprehending customer preferences and delivering effective communication.
- Serve as the analytics authority in marketing, collaborating closely with the Chief Marketing Officer to evaluate the effectiveness of marketing initiatives.
- Oversee marketing analytics and reporting, refining strategies across various channels.
- Establish a comprehensive audience strategy and Lifetime Value (LTV) model to facilitate data-driven choices.
- Articulate complex insights clearly to stakeholders at all organizational levels.
Candidate Profile:
- Expertise in marketing analytics, encompassing brand health metrics, digital attribution, Customer Relationship Management (CRM), and LTV analysis.
- Exceptional communication skills to effectively share insights.
- Proficient in SQL, statistical modeling, and managing teams.
RVU is dedicated to fostering diverse and inclusive teams, striving to achieve positive outcomes for all customers. We offer competitive benefits, a flexible working model, and a nurturing work environment.
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