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Social Media Strategist

2 months ago


London, Greater London, United Kingdom Consumer Additions and Consumer Exec Full time
Job Description

Consumer Additions and Consumer Exec are seeking a highly skilled Social Media Strategist to join their team. This is a full-time permanent position based in North-East London, with the opportunity to work closely with the Head of Brand Marketing to develop and execute a comprehensive social media strategy.

Key Responsibilities:

  • Craft and refine the social media strategy to effectively engage with the target audience across all digital channels.
  • Align editorial activities across the brand's owned platforms, maintaining a consistent tone and perspective in all content.
  • Identify and capitalize on opportunities to engage with the brand's audience in cultural spaces relevant to their interests.
  • Support key brand campaigns through social media, translating strategic goals into channel-specific best practices to communicate the message effectively.
  • Ground work in audience insights and trends identified through social listening and analytics.
  • Engage with internal teams and stakeholders to showcase the measurable impact of social media efforts and how they align with business objectives.
  • Manage social media crisis situations, should any challenges arise.
  • Lead and manage teams, setting clear objectives and expectations for successful delivery.

Requirements:

  • A deep understanding of how social media can build brand identity through creative and innovative thinking.
  • Extensive knowledge of social channels and how to leverage them to construct brand equity and establish a strong point of view.
  • A strong grasp of editorial content strategies and how they drive engagement and contribute to brand growth.
  • Experience in launching products, campaigns, or new initiatives via social media that have met business and customer goals.
  • A positive, people-oriented attitude, with a proactive approach to tackling challenges, campaigns, and daily tasks.
  • A natural creativity and an acute awareness of social trends, with a genuine passion for staying ahead of the curve.
  • The ability to inspire, collaborate, and deliver exceptional results.
  • A commitment to producing the highest quality work, putting in the effort to achieve the best outcomes.