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Public Relations Account Director
2 months ago
We are seeking an experienced Public Relations Account Director to join our team at Digital Waffle, a leading PR agency specialising in digital PR, content, social media and influencer marketing.
The ideal candidate will have a proven track record of managing high-profile PR and social media campaigns, with a strong understanding of digital PR and social media strategies.
Responsibilities will include:
- Leading 4-6 accounts, ensuring we are continuously hitting KPIs and demonstrating impact to each client
- Developing digital PR and social strategies which help clients meet their business goals (collaborating with our Creative and Planning team to maximise impact)
- Leading the quarterly StoryPlanning process, developing creative insight-led ideas for fame (brand awareness) and findability (search visibility)
- Designing and leading large-scale, KPI-busting campaigns from start to finish
- Being part of a winning new business pitch team
- Managing 2-3 direct line reports, helping each one flourish and contribute to the agency's success
Requirements:
- Possess agency expertise managing high-profile PR and social media campaigns OR possess expertise managing digital PR (search engine optimisation) campaigns better still if you possess both
- Have a love for brand communications in earned media and be imaginative and inquisitive.
- Possess critical thinking skills, from breaking down a brief and formulating a plan to evaluating outcomes and offering suggestions for improvement
- Consistently produce excellent results for clients and has the insight to adjust the approach when necessary
- Enjoy being a team leader and understand that it will only speak good of you if your team is producing excellent work and is happy doing it.
- Have the confidence and goodwill of your clients, so that you can impact them with thoughtful advice
Location: Oxford (hybrid)
Salary: Up to £58K