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Investment Marketing Manager
3 months ago
Position: Investment Marketing Manager
Employment Type: Full-time
Location: London
Work Arrangement: Hybrid (50% remote/50% in-office)
We are seeking an Investment Marketing Manager to become a vital part of our Marketing team at Royal London Group.
This newly established position is crucial for driving our growth initiatives.
This role presents an exciting opportunity to collaborate with the Senior Manager of Investment Marketing to develop a robust Content Strategy that aligns with our business objectives, engaging with various channels and the Investment Writing team to identify key themes that resonate with our Client Group.
Key Responsibilities:
- Collaborate with the Senior Manager to shape the content marketing strategy aimed at enhancing awareness, familiarity, and consideration of our primary investment offerings.
- Assist in creating a detailed content plan that aligns with essential business needs to support sales efforts.
- Identify relevant themes and produce engaging articles/content for multi-channel distribution.
- Partner with Channel marketing leaders to execute the strategy, positioning, and campaign management plans.
- Work closely with the Investment Writing team and investment specialists to craft core messaging frameworks.
- Deliver distinctive storytelling at the capability level, ensuring alignment with specific product promotional materials.
- Provide Insight and Thought Leadership that aligns with commercial goals, enhancing the brand's depth and credibility.
- Coordinate with Investment Writing and compliance teams to ensure all content is appropriate and compliant for the target audience.
- Assist in writing submissions for awards and creating content for web and social media.
- Facilitate content sharing to enhance efficiency across the organization.
Candidate Profile:
- Exceptional writing and editing abilities; a background in journalism is a plus.
- In-depth understanding of the asset management sector, including knowledge of various asset classes and capabilities.
- Strong research skills that translate into engaging narratives.
- Familiarity with FCA regulations as they pertain to content creation.
- Proven knowledge of the asset management competitive landscape to effectively position the organization.
About Royal London Group:
Royal London Group is a leading fund management organization in the UK, dedicated to partnering with a diverse range of clients globally to help them achieve their investment objectives. Our commitment to responsible investment reflects our long-term, client-focused approach, ensuring we act as responsible stewards of our clients' assets.
We are committed to fostering an inclusive, responsible, and fulfilling workplace, guided by our core values: Empowered, Trustworthy, Collaborative, and Achieving.
We take pride in offering our employees a comprehensive benefits package, including generous annual leave, a competitive pension scheme, and private health insurance.
Diversity and Inclusion:
As an inclusive employer, we celebrate and value diverse backgrounds and cultures within Royal London Group. Our varied perspectives and skills are recognized and respected, contributing to a rich workplace environment.
