Content Strategist

4 weeks ago


Huddersfield, Kirklees, United Kingdom Buy It Direct Group Full time
Content Creator

At Buy It Direct Group, we're seeking a talented Content Creator to join our team. As a key member of our marketing department, you'll be responsible for developing and executing our content strategy to drive business growth.

Key Responsibilities:
  • Develop and implement content marketing campaigns across multiple channels, including social media, email, and website.
  • Create engaging and persuasive content using Adobe Creative Suite, including graphics, videos, and written copy.
  • Analyze and report on website metrics, social media analytics, and SEO metrics to inform content decisions.
  • Collaborate with the marketing team to develop a content strategy that aligns with business objectives.
  • Write user-focused and SEO-optimized copy to meet commercial goals.
  • Develop and edit video and photo content that is on-brand and relevant to our audience.
  • Ensure all content adheres to brand guidelines and tone of voice.
Requirements:
  • Experience in content creation and copywriting in a similar role, ideally in a commercially driven retail or product environment.
  • Proficiency in Adobe Creative Suite.
  • Excellent knowledge of SEO and familiarity with relevant tools, including Google Analytics and Search Console.
  • A deep understanding of communication and marketing channels.
  • Excellent writing and editing skills, with a strong attention to detail.

We're looking for a creative thinker with commercial acumen, excellent communication skills, and a passion for creating compelling marketing content that drives results. If you're a motivated and innovative individual who thrives in a fast-paced environment, we want to hear from you.


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