Digital Marketing Executive

7 days ago

Merseyside, United Kingdom Certain Advantage Full time

About Certain Advantage

Certain Advantage is a dynamic data-driven company that excels in the digital marketing industry. We are a team of experts dedicated to delivering innovative solutions that drive business growth.

Job Summary

We are seeking a highly skilled SEO Specialist to join our team. As an SEO Specialist, you will play a vital role in developing and implementing winning SEO strategies for multiple client accounts of varying size.

Key Responsibilities

  • Develop and execute comprehensive SEO strategies for a variety of clients across different industries.
  • Conduct in-depth keyword research and competitive analysis to identify high-potential opportunities.
  • Optimize website content, on-page elements, and technical SEO factors to improve search engine ranking.
  • Build high-quality backlinks through effective link-building strategies.
  • Monitor website traffic, analyse SEO performance metrics, and report on results to clients.
  • Stay up-to-date with the latest SEO trends and algorithm updates.
  • Collaborate with content creators, web developers, and other team members to ensure a holistic SEO approach.
  • Identify and recommend SEO tools and software to streamline processes.
  • Prepare proposals and presentations for potential clients.
  • Manage relationships with key clients and new customers.

Requirements

  • Experience as an SEO Executive/Manager or similar either agency side or inhouse.
  • Proven track record of success in increasing organic website traffic and search engine rankings.
  • Strong understanding of SEO best practices and principles, including on-page optimization, technical SEO, and link building.
  • Expertise in tools which could include Ahrefs, SEMrush, Google Search Console, Screaming Frog, Majestic and Surfer SEO.
  • Excellent writing and communication skills, with the ability to explain complex SEO concepts to customer base.
  • Analytics skills and a data-driven approach to problem-solving.
  • Excellent organisational skills and a meticulous attention to detail.
  • Passion for the digital marketing industry and a willingness to stay ahead of the curve.
  • Ability to work effectively within a team environment.

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