Marketing Analyst

7 days ago

London, Greater London, United Kingdom The Opportunity Hub UK Ltd Full time
About the Role

We are seeking a highly motivated and data-driven Marketing Analyst to join our team at The Opportunity Hub UK Ltd. As a Graduate Marketing Analyst, you will play a key role in driving the growth of our client's mobile app through App Store Optimisation (ASO) strategies.

Key Responsibilities
  • Conduct keyword research and competitor analysis to identify new ASO opportunities across different types of apps
  • Optimise app titles, descriptions, screenshots, and other metadata to improve search rankings and user conversion
  • Attend client meetings, present findings and recommendations, and provide regular updates on project progress and performance
  • Prepare reports with analysis for clients that highlight the impact of ASO efforts on their app's performance, utilising ASO tools to deliver data-driven insights
  • Organise and prioritise monthly, weekly, and daily deliverables
  • Contribute to and develop case studies on app marketing best practice and ASO trends
Requirements
  • Excellent written and verbal communication skills, experience in writing for various media formats preferred
  • A 2:1 University degree
  • Strong desire to learn, open-minded and able to take feedback and constructive criticism in stride, using it to refine your work and grow as a professional
  • Collaborative and curious self-starter with a demonstrated ability to keep projects moving and deliver great results on time without the need for too much oversight
  • Ability to thrive in fast-paced environments and adapt quickly to shifting priorities
  • Creative and empathetic thinker, with a customer-first approach - experience in client management or customer service is preferred
  • Confident manipulating data sets in Excel and working with PowerPoint. A flare for visual storytelling and data analysis - experience using SQL is a bonus
  • Experience in a marketing or agency environment is desirable
  • Familiarity with mobile developments, apps, design, and user experience principles is a plus
  • And a real interest in the fast-growing world of mobile/digital
What We Offer
  • Fun and relaxed work environment that encourages creativity and collaboration, with a friendly and supportive team
  • Company bonus scheme – 10% of salary if we hit our targets
  • Regular social events such as axe throwing, go-karting, and more...
  • Monthly mobile phone contract bill coverage up to £30
  • Personal development training
  • Genuine access to Senior Management so you have a say and a real voice in the direction of the company
  • 25-day holiday allowance (increases after 2 years)
  • Company Pension
  • Summer Fridays
  • Life insurance
  • Tea, coffee, fruit, and snacks in the office
  • Competitive graduate starting salary of £24k-26k with good chance for salary progression to £40k+ in 2-3 years

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