Conversion Rate Optimisation Specialist

1 month ago

London, Greater London, United Kingdom Conversion Full time
About Conversion

We're a dedicated conversion rate optimisation (CRO) and testing agency in the UK, helping our clients better understand their customers and translate that insight into action. Our focus is on creating an unfair competitive advantage through testing.

We believe that testing is not just about changing button colours, but about creating a testing framework that allows our clients to take risks. This approach enables us to test not only their websites and apps, but also their pricing, product, and strategy. We can definitively demonstrate and deliver ROI for our clients.

About the Role

We're seeking an experienced professional to lead the experimentation strategy across 3-5 exciting client accounts. You'll work closely with our team to deliver a strategy for clients spanning insight, test ideation, test completion, and analysis. Supported by a Project Manager and delivery team, you'll help deliver results for your clients.

Key Responsibilities
  • Develop and manage a testing strategy to help deliver long-term results and maturation of your clients' testing capabilities;
  • Identify problems with the conversion rate of client websites through quantitative and qualitative research;
  • Create data-backed test hypotheses to address issues identified in quant and qual research and work with UX Designers to create effective solutions;
  • Analyse and evaluate experiments, reporting on results and devising iterations on concepts to drive the testing strategy;
  • Prioritise insights and testing strategy to help our clients achieve their goals and deliver ROI;
  • Lead on strategy and help our clients mature their testing programmes;
  • Accountability for success for your clients, measured via average win rate and NPS;
  • Support and mentorship: work closely with our trainee and associate consultants as they shadow and support you on your client accounts.
Secondary Responsibilities
  • Support the Sales and Marketing team in developing content for marketing efforts and delivering quant and qual research for new business opportunities;
  • Support the Sales and Marketing team in new business meetings and join pitch teams when required;
  • Deliver key sections of our in-house training programme for Trainee Consultants, consisting of delivering training sessions on key topics, reviewing and giving feedback on tasks and projects, and assessing performance against key metrics.
Requirements

We're looking for someone with the following behaviours:

  • Problem solver;
  • Collaborative;
  • Positive;
  • Humble;
  • Data-driven;
  • High emotional intelligence;
  • Actively seeks out opportunities to improve and keeps up with market trends;
  • Connection with our values: Evidence over opinion, With passion, Continuous growth, Better together.
Benefits
  • Fully flexible working - work from home or from our office;
  • Flexi Friday - We believe in giving employees the freedom of how to best use their time;
  • 25 days' holiday each year;
  • Continuous personal development plans for all;
  • Company contributory pension scheme;
  • Private healthcare (AXA PPP);
  • £750 annual flexible benefits package (which can be used for buying holiday, gym membership, charitable giving, and more);
  • Annual travel card loan (if required);
  • Special gifts on Conversaries (the anniversary of the date you joined Conversion);
  • Regular shopping order to the office for those who like to go in.

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